Stop Using Bitly. There’s a Better Link Tool Now.
Because your links deserve more than “just being short.”
Let’s be honest: Bitly had its moment. Back when the iPhone 4 was cutting-edge and people still said “hashtag” out loud. But in 2025? You need more than a plain vanilla link shortener.
Meet Dub: Bitly, But With Superpowers
Dub is like if Bitly went to therapy, hit the gym, and learned analytics.
It’s a modern link shortener that doesn’t just make your URLs smaller—it gives them brains. Think powerful tracking, branded links, retargeting tools, and a dashboard that’s actually fun to use (yeah, I said it).
Oh, and the best part? It kind of feels like using Google Search Console... but specifically for your links.
Why I Switched (And You Probably Should Too)
I used to use Bitly because everyone did. But once I started using Dub, I realized how much I was missing:
✅ Detailed analytics – Know who clicked, when, and where they came from.
✅ Custom domains – Brand your links without paying extra.
✅ Link retargeting – Yes, stalk your audience ethically.
✅ UTM builder – Built-in. No more juggling Chrome extensions.
✅ Actually generous free tier – Because the internet doesn’t need more stingy tools.
Who’s Dub For?
If you’re:
A content creator
A marketer
Running a newsletter (hello, fellow Substackers)
Just tired of looking at ugly, untrackable links
...then Dub is for you.
Want to Try It?
Here’s the deal: You can try Dub for free, no strings. But if you use my link, you’ll get 20% off your first 3 months when you upgrade.
TL;DR:
Stop using tools that peaked in 2015. Dub is everything Bitly wishes it could be—smarter, cleaner, more powerful. Get in early while it still feels like an internet secret.